The Men’s Project–After giving us a preview of his fall/winter 2013 campaign, Italian fashion designer Giorgio Armani releases the complete series of advertisements for the upcoming season, shot by Mert & Marcus. Once again, Armani’s leading man for the season is model Florian Van Bael, who poses in a bare studio, styled by Panos Yiapanis. Bringing to life to a multifaceted collection that never renounces to Armani’s signature elegant approach to dressing, Florian stuns in velvet blazers, graphic numbers and impeccably designed suits, that project the Armani man in a season focused on strong style. / Hair by Julien d’Ys. Makeup by Lucia Pieroni.